I build the demand engines that turn robotics & B2B tech into predictable pipeline.
Part strategist, part operator. And increasingly an AI-native one. Fifteen years turning technical, long-cycle products into qualified pipeline, now wired to LLM agents and automation. Robotics and B2B tech, any stage, in three languages.
Scaled the marketing P&L behind a global robotics demand engine, built to forecast, not to impress.
Pages diagnosed and prioritised, turning a sprawling estate into a compounding, low-cost acquisition channel.
Built and scaled the marketing org across markets and languages, on a single operating model.
Conversational and back-office agents covering lead qualification, follow-up, support and internal ops, wired to your CRM and WhatsApp, with RAG memory over your own data.
Internal tools, landing pages and full SaaS shipped with AI-assisted (vibe) coding. Fast, owned by you, integrated with payments and data.
Embed AI into content, SEO, campaigns, data and reporting, then train the team into an AI-first operating model.
A focused audit of your demand engine and a prioritised plan your team can execute. Fast.
I run demand generation as part of your team: strategy plus hands-on execution, month to month.
I architect and build the system: site, SEO, campaigns, CRM and AI-agentic workflows.